Nameum https://nameum.com You Creative Company Names. Sat, 22 Mar 2014 20:54:56 +0000 en-US hourly 1 https://wordpress.org/?v=5.5.1 https://nameum.com/wp-content/uploads/2013/04/1nameum-100x100.jpg Nameum https://nameum.com 32 32 Narrowing Down the Logo for the Best Targeted Brand https://nameum.com/narrowing-down-the-logo-for-the-best-targeted-brand/ https://nameum.com/narrowing-down-the-logo-for-the-best-targeted-brand/#respond Sat, 08 Jun 2013 20:51:33 +0000 https://nameum.com/?p=245 (above is a recent creative brand name and logo developed by the Nameum Team) Targeted Logo for a Targteted Brand After you’ve taken your time looking over the initial logo concepts and considered how your brand name is incorporated into it, we want to hear your feedback. Always considering your target market when looking at […]

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kaymia creative logo design

(above is a recent creative brand name and logo developed by the Nameum Team)

Targeted Logo for a Targteted Brand

After you’ve taken your time looking over the initial logo concepts and considered how your brand name is incorporated into it, we want to hear your feedback.

Always considering your target market when looking at the logo consents, we want to hear what you think about

  • Generally how your target market will like the logos?
  • What do they like about the logos?
  • What they don’t like about the logos?
  • Do they like the color?
  • Do they like the font?
  • Are the symbols or shapes appealing to them?
  • What do they like about the shapes?
  • Would they like the placement of the words/shapes?
  • Do you like the tagline incorporated into the log?
  • Do you like the placement of the logo?

We want to hear all of your comments, the good the bad the ugly.  We need to know how you feel your target market would like the best and if you message is well conveyed through the logo.  You’ll let us know all of this information and we’ll redesign the logo concepts again based on this information.

In fact we’ll do this twice for up to three logo redesigns!

We’ll continually narrow down the logos to the final targeted brand that you’ve been looking for, the “Nameum One-Two Punch.”

This will conclude the Nameum Brand Development and you’ll be ready to conquer your market with amazing new brand.





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Conclude Business Naming Process & Begin Logo Design https://nameum.com/conclude-business-naming-process-begin-logo-design/ https://nameum.com/conclude-business-naming-process-begin-logo-design/#respond Mon, 06 May 2013 19:52:49 +0000 https://nameum.com/?p=200   Finish Creative Naming & Begin the Logo Process With your business name refined and the winning business name picked out, we’ll get started on the logo design process. We’ll look at both of your naming reports and the initial Client Profile to start considering what will most effectively appeal to your target market.  We’ll […]

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creative name to logo design

 

Finish Creative Naming & Begin the Logo Process

With your business name refined and the winning business name picked out, we’ll get started on the logo design process.

We’ll look at both of your naming reports and the initial Client Profile to start considering what will most effectively appeal to your target market.  We’ll ask you what logos in the world you like and why, if there are any specific designs you want incorporated and even if you would like any taglines added.

We want and need to know, for example, that you love the Coca-Cola logo, let us know that or more specifically, that you like the script of the font.  Perhaps you like the circular shape of the QVC logo, or the color of the Hess logo, we want to know everything and what it is what you like about the logos or even what you don’t like.

Our logo design team will build over fifty (50) different logo design concepts and present them to your initial naming team.  We’ll discuss how the logos and business names work together and present you with the top twenty-five (25) most effective combinations.

We’ll give you as much time as you need to look over these business logo concepts.  We want you to look for what you like and what you don’t like.  You may find that you like the shape, font, color or design of one but, size, placement, or concept of another; please make a note of that information.

Similar to the Business Name Feedback & Refinement process, this is the best opportunity for us to get a better understanding of what type of logo you’re looking for and even more important what type of logo design will have the maximum impact with your target market.

We’ll take this feedback and that will take us to our next step in the “Nameum One-Two Punch”  process, Logo Refinement and Nameum Brand Presentation.




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Business Name Feedback & Refinement https://nameum.com/business-name-feedback-refinement/ https://nameum.com/business-name-feedback-refinement/#respond Mon, 06 May 2013 19:16:24 +0000 https://nameum.com/?p=191   Business Names and Feedback After the initial Creative Business Naming Process the Nameum Team will present you with the Nameum Preliminary Naming Report.  This report will have the top 100 creative business or product names that have been developed for your new venture. This Preliminary Report will include great tools and information for you […]

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business naming and feedback

 

Business Names and Feedback

After the initial Creative Business Naming Process the Nameum Team will present you with the Nameum Preliminary Naming Report.  This report will have the top 100 creative business or product names that have been developed for your new venture.

This Preliminary Report will include great tools and information for you to assess the naming recommendations for your specific needs.  You’ll learn about how to grade your naming options, score your business name ideas and how to think critically about the suggestions.

Once you’ve gone over the names we’ll ask you for your feedback regarding the suggestions.  This is one of the most critical steps in the “Nameum One-Two Punch.”  Many times there are names on the Preliminary Report that will work perfectly for your business but often this list spurs new and interesting ideas; ideas which you may want to explore further.

You may look at this list and consider moving the name in another direction or the list may spark new and interesting ideas.  It’s possible that you like some of the idea clusters and wish to develop them more thoroughly.  Whatever the situation, we’ll take your feedback at this point and get back to the naming process.

We love this part of the process because we get to refine the thinking behind the names and really come up with the best business names that, not only will you love but, business names that will stick in the head of your target market.

Not many other Naming Companies include this opportunity to be able to give your feedback during the naming process; we think it’s one of the most critical steps.  We’ll take your feedback and look back at naming process and we’ll come back to you with 100 new creative business names.

That’s essentially 200 business name suggestions, all of which are available for immediate registration in the exact match dot-com domain name.  We’ll ask you to grade and score these names to determine which works best for you and the one with the most powerful impact for your future customers.

As soon as you’ve determined which of these names is the knock out, creative business name perfect for you, we’ll get started on your logo, to complete the “Nameum One-Two Punch.”




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Creative Business Naming Process https://nameum.com/creative-business-naming-process/ https://nameum.com/creative-business-naming-process/#respond Sat, 20 Apr 2013 20:46:17 +0000 https://nameum.com/?p=139 How we Develop Creative Business Names After we learn about your business or product from the Client Profile, we’ll begin the creative business naming process. Each project is assigned a Project Manager and this Project Manager will guide you through the entire brand development process as well as lead the development team and will be […]

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how we develop creative business names

How we Develop Creative Business Names

After we learn about your business or product from the Client Profile, we’ll begin the creative business naming process.

Each project is assigned a Project Manager and this Project Manager will guide you through the entire brand development process as well as lead the development team and will be the head of the project the entire way.

We feel it’s important to have one leader for each project so that you know who’s in charge and who will be guiding the creative process.  This way if you should have any questions during the project, you just have one person to call or email.  You’re Project Manager will know what’s going on and where the project is, through its development.

Once your Project Manager has put together your creative naming team and has gone over your business through the Client Profile, we begin with a free association exercise.  This process, gets the team going, and gets them to start looking at your business or product from all different angles.  We need to see your business from your end out and as your customers would, from the outside in.

Building off the free association, we begin mind mapping exercises.  Here well develop more business name ideas based off of core words previously developed relating to your business.

Taking this list, we’ll run these names through our algorithms to develop a list of several thousand names.  It may sound like quite a lot of business name ideas but once we start chipping away at that list, you’ll be surprised how quickly that number comes down.

Your Project Manager, will take that list of thousands of company name ideas and run them through our programs to make sure that we can obtain the exact match dot-com domain name.

We will never recommend to you, a business name or product name where we can’t get the exact match dot-com domain.  Surprisingly, this will take the list of thousands of names, down to a few hundred.

The creative business naming process continues, when your Project Manager re-gathers your naming team.  Here they’ll go over the remaining names and hand pick the business name ideas that will work best for your specific project.

The team will pick names that not only fit your specific business or product but ones that will resonate the best with your target market.  We feel that while you need to be really happy with your company name, your name needs to be designed to have the maximum impact on your potential customers.  Your business name needs to connect with your audience and needs to speak to your potential customers, that’s the ultimate goal.

We’ll get that list of ideas down from a few thousand to the top 100 creative business name ideas.  We’ll present these names to you in our Preliminary Naming Recommendation Report.

This report will contain great information on how you should judge these creative business name ideas and how you can check the US Patent and Trademark Office to make sure there will be no issues with these names later.

This report will also have space for you to give us your feedback and it’s this feedback on our business naming recommendation report will lead us to the next step in the creative business naming process, the Business Name Idea Feedback & Refinement.




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Getting to Know You Through the Client Profile https://nameum.com/getting-to-know-you-through-the-client-profile/ https://nameum.com/getting-to-know-you-through-the-client-profile/#respond Fri, 12 Apr 2013 02:08:57 +0000 https://nameum.com/?p=91 Getting to Know our Clients through our Client Profile The very first step in brand development is for our team to learn all about your company, product or service and how we do this is through our Client Profile.  Our Client Profile has targeted questions to get at the heart of your business. (Before we […]

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how we learn about your business

Getting to Know our Clients through our Client Profile

The very first step in brand development is for our team to learn all about your company, product or service and how we do this is through our Client Profile.  Our Client Profile has targeted questions to get at the heart of your business.

(Before we begin any naming project everyone who comes in contact with your Client Profile signs a Confidentiality Agreement.)

We need to know all about your business, to learn as much as we can to create the best name for your business possible.

Nameum needs to know things like your business concept, the needs being addressed by your product and what your target market is.  We’ll need you to tell us what your company does better than your competitors and where you think you’re company will in 15 or 20 years.

Our team will want to know about your competitors so that we can make sure your business name stands out from their names and gets the attention it deserves.

We’ll also want to know what other company or product names have caught your eye in the past, all in an effort to get to know your likes and dislikes, to tailor your business name just for you.

The better we know your business the better we can create a name for it.




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